{"product_id":"as-i-am-rice-water-micellar-shampoo","title":"As I Am • Rice Water • Micellar Shampoo","description":"\u003cp\u003e\u003cstrong\u003eAs I Am Rice Water Micellar Shampoo\u003c\/strong\u003e gently cleanses the scalp and hair while being part of a routine focused on strength, elasticity, and hydration.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy integrate it into your routine?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs I Am Rice Water Micellar Shampoo gently cleanses the scalp and hair while being part of a routine focused on strength, elasticity, and hydration.\u003c\/p\u003e\n\u003cp\u003eIts cleansing base helps remove impurities without damaging the hair fiber. Rice water, biotin, ceramides, and phytosterols complete the formula to support textured hair prone to breakage or lack of hold.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections for use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAt Colorful Black, we remind you that shampoo should always be followed by a conditioner or a mask. This shampoo can be used in a weekly routine, or twice a week if you exercise or perspire heavily.\u003c\/p\u003e\n\u003cp\u003eApply to wet hair, massage gently, then rinse. Always follow with a conditioner or mask.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt forms an excellent routine base to start with clean hair before treating, moisturizing, and defining.\u003c\/p\u003e","brand":"As I am","offers":[{"title":"Default Title","offer_id":52948410794322,"sku":"AIA501781","price":13.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0478\/0821\/7241\/files\/as-i-am-rice-water-micellar-shampoo-colorful-black-6091228.jpg?v=1775801778","url":"https:\/\/www.colorfulblack.com\/en\/products\/as-i-am-rice-water-micellar-shampoo","provider":"Colorful Black","version":"1.0","type":"link"}