Evashair, minimalist and effective care for textured hair

Evashair is a hair care brand created by Eva Biassou and her husband Reginald André .

Together, they designed a natural range designed to meet the real needs of curly, frizzy and kinky hair .

The Evashair routine consists of four complementary essentials:

• Arcahaie Moisturizing Shampoo : gently cleanses without drying out.
  
• Jacmel Conditioner / Mask : detangles, nourishes and restores hydration.
  
• Belle-Anse Moisturizing Cream : rich cream to nourish your hair (to be applied after a light and very hydrating leave-in conditioner).
  
• Lwil Maskriti Black Castor Oil : Seals in moisture and strengthens hair.

A story born from a hair experience

As a teenager, Eva Biassou experienced many hair-related challenges: hair loss, sensitive scalp, painful detangling, etc. Like many people with curly, frizzy, or kinky hair, she found herself faced with complicated and ineffective routines.

Washing her hair was often stressful and painful, and her damaged hair couldn't regain its vitality. After a series of unsuccessful attempts and inadequate advice, Eva made a radical decision: to simplify her routine .

To share her discoveries, Eva created a YouTube channel in 2017. Her approach quickly attracted a large community: simplicity, transparency, and effectiveness. Subscribers identify with her journey.

It was then that with her husband, Reginald André , Eva decided to go further and launch her brand. It was officially born in 2019 , with a first emblematic product: Lwil Maskriti raw oil.

A brand committed to Haiti and the planet

Evashair's story is not just about creating effective skincare products. Since its inception, the brand has been closely linked to Haiti , Eva and Reginald's homeland. Their project could not exist without a strong connection to this culture and a concrete commitment to local communities.

From the moment the brand was launched, they chose to produce black castor oil within a women's cooperative in Haiti . This commitment goes far beyond simple manufacturing: it is a true economic empowerment project that allows dozens of families to meet their needs thanks to a stable and fair income.

But Evashair's impact doesn't stop there. Aware of the country's educational challenges, Eva and Reginald decided to dedicate part of their profits to creating and funding a school . Today, more than 230 students benefit from continued access to education thanks to this support, proof that a cosmetics brand can also be a social and educational player.

Added to this is a key environmental component: reforestation . In Haiti, deforestation is a major problem, worsening soil erosion and poverty. Evashair has already planted more than 500 trees , with an ambitious goal of 100,000 by 2025. This commitment illustrates the brand's desire to think long-term and work towards a sustainable future.

Every product purchased from Evashair is therefore much more than just hair care: it is a direct contribution to women's autonomy, children's education and the protection of the planet . It is this global vision that makes Evashair a unique brand, at the crossroads of care, ethics and solidarity.

Natural and clean formulas

Each formula is designed to be short, clear and understandable , without unnecessary perfume or additives.

Evashair treatments combine recognized and powerful ingredients:

• shea butter , rich in fatty acids, to nourish and protect the hair fiber,
  
• Haitian black castor oil , fortifying and emblematic of the brand,
  
• coconut oil and argan oil , which provide suppleness and shine,
  
• pea proteins , ideal for strengthening weakened hair,
  
• honey , appreciated for its natural humectant power.
  

The brand always favors carefully selected raw materials from responsible sources, in order to offer consistent quality and optimal tolerance.

With Evashair, you can be assured of simple, effective routines that respect your hair, scalp, and the environment. It's this commitment to clean, high-performance formulations that has earned the brand the trust of many people seeking authentic care tailored to the real needs of curly, frizzy, and coily hair.

Where to find Evashair?

The entire Evashair range is available at Colorful Black , online and in our Paris boutique. We will be happy to help you integrate these treatments into your routine to enhance your hair.