Loly's Secrets
French brand created by Kelly Massol (Loly) in 2009. Originally from the West Indies, this dynamic young woman created Les Secrets de Loly to offer quality care to all types of hair (curly, frizzy or frizzy). This cosmopolitan range is as natural as it is effective... and offers gourmet fragrances.

The French brand Les Secrets de Loly is a huge success! Behind this mysterious name hides beautiful values that put inclusiveness and nature at the forefront. The bestsellers Les Secrets de Loly are surely familiar to you: Kurl Nectar, Boost Curl or Pink Paradise. Behind these names evoking dreams and nature hide completely “clean” compositions, based on rigorously selected vegetable oils. Let's discover Loly's Secrets together.
Les Secrets de Loly: a French brand
After a solid experience as the manager of a website dedicated to curly hair, Loly, creator of Les Secrets de Loly, collects enough knowledge to create her brand. She started her adventure with one desire: to create natural products for curly hair. It all starts with homemade treatments, by Loly herself. The ingredients are selected from the best local and international producers to provide its care with nourishing, moisturizing and restorative properties. Les Secrets de Loly is now a flourishing brand with tens of thousands of customers and a range of products with natural compositions.
What types of hair can Les Secrets de Loly use?
Les Secrets de Loly has several products suitable for wavy to very curly hair. Here is a non-exhaustive list of treatments and their primary target: Magic Twist: a rich, melting cream for very curly hair Kurl Nectar: a light “hair primer” to define curls and waves Smoothie: a moisturizing hair milk for curly to curly hair These indications are given in general and depending on the desired effect, you can very well use the Magic Twist on wavy hair or the Kurl Nectar on very curly hair . No restrictions with Les Secrets de Loly! The compositions are clearly detailed and the function of each ingredient is explained, in complete transparency. You can choose the treatment that suits you best.
Colorful Black Approved Loly's Secrets
We fell in love with this brand because: French Naturally oriented Textured hair needs to be gently nourished and hydrated. For this, ingredients of plant origin such as oils and butters are essential. We admire Loly's journey and her loyalty to her values. Its very complete range goes from Growth Serum to Boost Curl Jelly, including sulphate-free shampoos, which are gentle on our textured hair. If you are looking for natural, silicone-free, sulphate-free, paraben-free, vegan and cruelty-free products, we advise you to look at Les Secrets de Loly! Colorful Black has tested and approved Les Secrets de Loly! A brand with beautiful values and irreproachable quality care. Do you want to test the Secrets of Loly? You will be pleasantly surprised by the exotic scents of these treatments but above all by their effectiveness. Defined curls, nourished hair, purified and treated scalp, you won't be able to do without it. Ecocert certified, Les Secrets de Loly treatments are environmentally friendly and packaged in recyclable packaging. By choosing this brand for your hair routine, you are doing something for your beauty and for the planet!